GMAA Auto Post Digital Sales Platform
AutoPost - GMAA offers its dealers both pre and post sale digital wholesale opportunties to market vehicles on OVE, Smart Auction, Open Lane, and Pipeline
Outside the Gate - We help you beat your hard or soft turn times while you continue to retail your vehicles, ultimately increasing your profits.
Inside the Gate - We automatically post your no-sales to these platforms, you just set the reserve.
Costs and Fees - There is no cost to participate in the program, just sale fees when you sell.
We do the Work - You set the aging and pricing rules, and just sit back and take offers from your Dealer Representative
How to Enroll - Ask your Dealer Representative about how to enroll in our program, and we will have you up in just days.
Auto auction owner Griffin has iron in her blood
Mike De Sisti
Kristie Griffin, owner of the Greater Milwaukee Auto Auction, takes bids during a recent auction. “It is a rush,” explains Griffin, who runs the dealer-only auction each Thursday and sells nearly 1,000 cars at each auction, generally at a rate of one every 45 seconds.
From family of car sales people, she races and sells -fast
By Rick Romell of the Journal Sentinel
Jan. 11, 2011 |(16) CommentsKristie Griffin wears suede boots with spike heels, shakes hands like a man (firm grip, holds just long enough, looks you square in the eye) and knows how to move a car. Twelve years ago she was sliding them into the curves fast enough to become a dirt-track champion at Beaver Dam. Now she owns a firm that auctions them off, one every 45 seconds.
Her company, the Greater Milwaukee Auto Auction, is small but growing. The northwest-side operation, which sells only to dealers, is expanding physically, adding employees and generally offering competition to the much larger Manheim Milwaukee auction along I-94 in Caledonia.
"Kristie's a good person to work for," said Josh Hickey, an Illinois auctioneer whose regular circuit includes Griffin's operation. "She's really a go-getter."
Not much doubt there. Griffin, 38, bounces around her 120-employee business like a pinball, calls men "sweetie" and talks almost as fast as her auctioneers.
"I think fast, is the problem," she said. "I don't talk as fast as I think."
If there's a gene for selling cars, Griffin has it on all 46 chromosomes. Her father sells them, her brothers sell them and she's been hanging around dealerships since she was a kid.
She has to be among a minuscule number of daughters whose fathers got angry because they enrolled in college.
"He took a look at it," Griffin recalled, "and said, 'This is stupid. You should be selling cars.' "
Before long, she was. She lasted three semesters at the University of Wisconsin-Whitewater. It was boring.
She returned to the family business, lured in part by her dad's promise to buy her a short-track race car. By age 20, she was a dealer herself with her brothers.
"It's who we are," she said.
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